Cosmetic Claims, Labels and Documents: A Pre-Production Review
Claims, labels and supporting documents should be reviewed together before packaging artwork is approved. A late compliance change can affect both schedule and cost.
Check claims against the product route
Confirm that the marketing language fits the product classification, formula and available evidence in the target market. Avoid committing to unsupported performance or medical language.
Claims should be reviewed before they are built into front-label design and campaign content.
Verify required label information
Ingredient naming, warnings, net contents, responsible-party details, batch information and language requirements vary by market and product type.
Use a market-specific checklist and leave enough artwork space for required information.
Confirm document availability
Ask which product, ingredient, testing and manufacturing documents will be available and when they can be issued.
Record any documents that depend on final formula, packaging or production details so they are tracked through the project.